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02/2026 |
Color Strategy in E-Commerce: Leveraging Regulatory Focus for Optimized Product Page Design |
Bong-Goon Seo, Kyung-Hee Park, Do-Hyung Park |
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02/2026 |
Impact of Gamification-Driven Motivational Affordances in Green Logistics on Reusable Packaging Behavior |
Mu-Chen Chen, Chia-Lin Hsu, Yi-Chen Huang |
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05/2026 |
The interplay of altruism and financial incentives: Maximizing online reviews through effective messaging |
Davood Wadi, Renaud Legoux, Marc Fredette, Sylvain Sénécal |
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05/2026 |
Decoding good bots in online communities: How textual sentiment and paralanguage drive positive social interactions |
Yu Chen, Ruijie Sun, Feng Liu |
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05/2026 |
How does artificial intelligence make the world a better place? Unpacking the effects of artificial intelligence recommendations of social goods on e-commerce websites |
Fei Zhou, Zhebin Liang, Na Zhang, Jian Mou |
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05/2026 |
Feeling your heart: The effects of perceived agent empathic capability on users’ continuous use intention |
Mukun Cao, Lei Xian, Ya Zhou |
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05/2026 |
The influence of mHealth apps’ affordance on consumers’ food neophilia |
Yunfan Lu, Yaobin Lu, Sumeet Gupta, Ke An |
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08/2026 |
A decision-making framework for crowdfunding platform impact maximizatio |
Linda Salahaldin, Salah Eddine Elayoubi, Vineeth S Varma |
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08/2026 |
The impact of virtual streamer source credibility on purchase intentions in agricultural live streaming: A multi-method approach |
Xueying Wang, Yuexian Zhang |
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08/2026 |
Does online fandom matter for celebrity endorsement? Understanding the interplay of celebrity authenticity and sense of online fandom |
Quang-An Ha, Thanh-Minh Ha Le |
