Exploring Perception of Platform Language on Consumer Decision Making: A Cognitive Load Perspective Key Word: Repurchase intentionConsumer perception of platform languageConsumer satisfactionCognitive load theoryCognitive load. Read more about Exploring Perception of Platform Language on Consumer Decision Making: A Cognitive Load Perspective
How Do Expectations Shape Consumer Satisfaction? An Empirical Study on Knowledge Products Key Word: expectation-confirmation theoryOnline knowledge productsConsumer satisfaction Read more about How Do Expectations Shape Consumer Satisfaction? An Empirical Study on Knowledge Products
