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Journal of Electronic Commerce Research

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Social sustainability marketing technology

Impact of Gamification-Driven Motivational Affordances in Green Logistics on Reusable Packaging Behavior

Key Word:

Green gamification technology
Green psychological benefits
Social sustainability marketing technology
Reusable packaging technology

Read more about Impact of Gamification-Driven Motivational Affordances in Green Logistics on Reusable Packaging Behavior

JOURNAL OF ELECTRONIC COMMERCE RESEARCH

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