Exploring Social Influence on Hedonic Buying of Digital Goods-Online Games’ Virtual Items Key Word: Digital goodsonline gamesSocial influence theoryTheory of sense of communityHappiness Read more about Exploring Social Influence on Hedonic Buying of Digital Goods-Online Games’ Virtual Items
Cooperative Pricing In Digital Value Chains – The Case Of Online Music Key Word: Digital goodsdigital value chaincooperationonline musicempirical study Read more about Cooperative Pricing In Digital Value Chains – The Case Of Online Music
