DEVELOPING USER LOYALTY FOR SOCIAL NETWORKING SITES: A RELATIONAL PERSPECTIVE Key Word: User loyaltySocial networking siteRelational bondssatisfactionSocial influence Read more about DEVELOPING USER LOYALTY FOR SOCIAL NETWORKING SITES: A RELATIONAL PERSPECTIVE
HOW QUALITY OF LIFE AFFECTS INTENTION TO USE SOCIAL NETWORKING SITES: MODERATING ROLE OF SELF-DISCLOSURE Key Word: Social networking siteQuality of lifeSelf-disclosureSocial exchange theoryTAM Read more about HOW QUALITY OF LIFE AFFECTS INTENTION TO USE SOCIAL NETWORKING SITES: MODERATING ROLE OF SELF-DISCLOSURE
