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Journal of Electronic Commerce Research

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Real

Exploring The Internet As A Unique Shopping Channel To Sell Both Real And Virtual Items: A Comparison Of Factors Affecting Purchase Intention And Consumer Characteristics

Key Word:

Virtual
Real
E-commerce
Online Shopping
Technology Acceptance Model

Read more about Exploring The Internet As A Unique Shopping Channel To Sell Both Real And Virtual Items: A Comparison Of Factors Affecting Purchase Intention And Consumer Characteristics

JOURNAL OF ELECTRONIC COMMERCE RESEARCH

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