Skip to main content

JECR

Journal of Electronic Commerce Research

Main menu

Home
Current Issue
Previous Issue
Special Issue
Submission

Schema-congruence

WHERE TO PLACE ONLINE ADVERTISEMENTS? THE COMMERCIALIZATION CONGRUENCE BETWEEN ONLINE ADVERTISING AND WEB SITE CONTEXT

Key Word:

Schema-congruence
Commercialization congruence
Banner ad
Web site

Read more about WHERE TO PLACE ONLINE ADVERTISEMENTS? THE COMMERCIALIZATION CONGRUENCE BETWEEN ONLINE ADVERTISING AND WEB SITE CONTEXT

JOURNAL OF ELECTRONIC COMMERCE RESEARCH

College of Business - California State University Long Beach

1250 Bellflower Blvd, Long Beach, CA 90840

Hosted & Printed by College of Commerce, National Chengchi University

64, Sec. 2, ZhiNan Rd., Taipei, Taiwan 11605

Premium Drupal Theme by Adaptivethemes.com