Advanced Search

Format: June, 2022
Published Datesort ascending Title Author
11/2020 CUSTOMER LOYALTY IN THE ONLINE CONTEXT: UNDERSTANDING TRUST IN DIFFERENT PARTIES Celso Augusto de Matos, Marcelo Curth, Alexandre dos Santos Garcia
11/2020 WHOSE AND WHAT CONTENT MATTERS? CONSUMERS’ LIKING BEHAVIOR TOWARD ADVERTISEMENTS IN MICROBLOGS Xiumin Chu, Yezheng Liu, Xiayu Chen, Haifeng Ling
11/2020 MOTHERS’ CONTINUANCE USAGE INTENTION OF A PREGNANCY AND PARENTING COMMUNITY E-COMMERCE PLATFORM: PLATFORM GRATIFICATIONS AND MOTHER CHARACTERISTICS Jing An, Michael D. Myers, Xueping Yang
08/2020 WHAT DRIVES CUSTOMER ENGAGEMENT BEHAVIOR? THE IMPACT OF USER PARTICIPATION FROM A SOCIOTECHNICAL PERSPECTIVE Chang-Tang Chiang, Ming-Hsien Yang, Tian-Lih Koo, Chien Hsiang Liao
08/2020 WHAT DRIVES CONSUMER SHOPPING BEHAVIOR IN LIVE STREAMING COMMERCE? Xiaoyu Xu, Jen-Her Wu, Qi Li
08/2020 DETECTING SOCIAL COMMERCE: AN EMPIRICAL ANALYSIS ON YELP Jiangtao Qiu, Yinghong Li, Zhangxi Lin
08/2020 WHY DO PEOPLE INTEND TO BACK CROWDFUNDING PROJECTS? A PERSPECTIVE ON SOCIAL COGNITIVE THEORY Ying-Feng Kuo, Cathy S. Lin, Chung-Hsien Wu
05/2020 JUXTAPOSING IMPACTS OF SOCIAL MEDIA INTERACTION EXPERIENCES ON E-COMMERCE REPUTATION Xinchen Li, Qinyu Liao, Xin (Robert) Luo, Yaoyu Wang
05/2020 BEHAVIOR-BASED CUSTOMER DEMOGRAPHY PREDICTION IN E-COMMERCE Veronika Urbancokova, Michal Kompan, Zuzana Trebulova, Maria Bielikova
05/2020 SITUATIONS MATTER: UNDERSTANDING HOW INDIVIDUAL BROWSING SITUATION ROUTINENESS IMPACTS ONLINE USERS’ ADVERTISEMENT CLICKS BEHAVIOR Xianghua Lu, Yuxin Chen

Pages