A Hybrid System for Personalized Content Recommendation
Go digital: B2C Microenterprise Channel Expansions
Regular Issue
How Ad Congruity and Interactivity Affect Fantasy Game Players’ Attitude Toward In-game Advertising
The Influence of Social Support Networks on Health Conditions Via User Engagement: Gender As a Moderator
The Effects of Discount Pricing and Bundling on The Sales of Game as a Service: An Empirical Investigation
Determinants of Online Review Credibility and its Impact on Consumers’ Purchase Intention
Regular Issue
Google Search Effect on Experience Product Sales and Users’ Motivation to Search: Empirical Evidence from The Hotel Industry
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