Exploring Social Influence on Hedonic Buying of Digital Goods-Online Games’ Virtual Items
Who Intends To Play Exergames? The Flow-Theoretic Perspective
Do Incentives in Swom Communication Matter? A Positive Emotion Perspective
Modeling Consumer Acceptance of Electronic Personal Health Records
Regular Issue
The Effect of System Generated Cues on Microblog Rewarding Repost Behavior – A Source Credibility Perspective
Understanding Facebook Commerce (F-Commerce) Actual Purchase from an Artificial Neural Network Perspective
Consumer Showrooming, the Sunk Cost Effect and Online-Offline Competition
Dysfunctional Customer Behavior in Cross-Border E-Commerce: A Justice-Affect-Behavior Model
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